Start Up Stories

What Would That Look Like?

Posted in Uncategorized by Devon on April 26, 2009

It’s late November in New England and there is a real chill in the air – winter is near now. We were starting to talk to capital providers but our business model isn’t quite baked yet so we can’t yet define, “What would the perfect round of capital look like?” As I think back to my first start-up, I realize what a good decision we made in selecting investors and a board that really understood the business we were going into; their advice was invaluable in subsequent years. Remember to first define what the perfect round would look like in simple terms (e.g. We need semiconductor industry executives and technology VCs to build this business), then set about finding those people.

Can you articulate what an intelligent round of capital would look like for your business in a sentence or two? If not, try again before starting to raise money.

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